1610 N. Kingshighway St. Suite 202 Cape Girardeau, MO 63701
1101 Chapel Avenue Nashville, TN 37206

Going from standard to standout

Contributions

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Stonebrooke Equipment Communications Platform

A new tagline, identity and platform for sales teams and prospects to understand their unique business model.

Situation

Despite their innovative approach and unique engineered solutions, Stonebrooke Equipment was having difficulty differentiating themselves from standard off-the-shelf vehicle upfitters.

Strategy and Solution

We repositioned Stonebrooke to better communicate their unique proposition as a provider of cost-effective custom whole-fleet solutions informed by analysis, engineered for efficiency and demonstrated through results. These “Insight Driven Solutions” are what make Stonebrooke the perfect partner for fleet managers and fleet management companies looking for innovative ways to reduce cost of ownership and maximize return on investment.

Communications

The Stonebrooke promise and the unique advantages of their insight driven process are communicated through their new tagline, a refreshed look, first-person testimonials, quantifiable results, relevant case studies, and a robust online presence.

“We’ve found it much easier to express Stonebrooke’s unique value to potential customers. Being able to clearly demonstrate how our more informed approach results in more efficient and effective solutions has been huge for us.”

- CO-CEO Jerry Holman

A high-speed launch

With the rollout of 1 Gig services, we prepared a campaign to capture the attention of a wide range of internet users.

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