Working with Industry Alphas

Beast-Mode Marketing
Branding
Audience Identification
Messaging
Visual Media
Digital Campaign
SnowWolf snow plow at night.

Clear the Way

Working with Industry Alphas
When we work with a true original in the industry, we understand the assignment: plow ahead and stay sharp.
Client
SnowWolf
Released
August 10, 2020
Aug 10, 2020
Timeframe
During Heavy Snow
Project Type
Beast-Mode Marketing
Key Highlights
Night Photoshoot Brand Positioning Asset Library Sales Support Strategy Product Branding Evolution
Clear the Way

Overview

SnowWolf doesn’t just build plows — they build machines engineered for dominance. The original AutoWing, the beastly Freedom series — every product is designed to move more snow, faster. Our job? Match their pace and their hunger, no matter the conditions.
Clear the Way

The Challenge

When the 2020 shutdown stalled their expansion plans, SnowWolf needed a new strategy to break into dealer networks and stay top-of-mind. The challenge: turn cold leads into red-hot demand.
SnowWolf social media carousel.
SnowWolf social media ad.
Clear the Way

The Solution

In a category obsessed with spec sheets, we saw something better — simplicity. “Clear the Way” tapped into what small operators really want: a plow that works hard and works fast to save them money. We backed it with testimonial decals, scroll-stopping video, social content, and a bite-sized sales kit that made choosing SnowWolf a no-brainer.
SnowWolf plow wrap.
SnowWolf plow wrap.
SnowWolf plow wrap.
SnowWolf plow wrap.
SnowWolf plow wrap.
SnowWolf plow wrap.
SnowWolf inculated drinkware.
Custom drinkware designed to extend the brand in the wild — bold, functional, and unmistakably SnowWolf.
SnowWolf inculated drinkware.
Custom drinkware designed to extend the brand in the wild — bold, functional, and unmistakably SnowWolf.
SnowWolf inculated drinkware.
Custom drinkware designed to extend the brand in the wild — bold, functional, and unmistakably SnowWolf.
SnowWolf plowing at night.
SnowWolf plowing at night.
SnowWolf plowing at night.
SnowWolf plowing at night.
SnowWolf plowing at night.
SnowWolf plowing at night.
SnowWolf plowing at night.
SnowWolf plowing at night.
SnowWolf plowing at night.
SnowWolf customer in front of his plow.

Clear the Way

Clear the Way

Cold Shoot, Hot Pics.

Even in coveralls, our team didn’t let the snow slow them down. From sunset to sunrise, in sub-freezing temps, we delivered big and set the brand up with a killer library that’s still driving value years later.
SnowWolf snow plow at night.
SnowWolf snow plow at night.
SnowWolf snow plow at night.
Snow
Snow

It snowed all night. We loved every flake.

0"
0"
0"
Temp
Temp

Frozen fingers. Hearts warmed by amazing visuals.

10°
10°
10°
Photos
Photos

All in a night’s work.

542k
542k
542k
Clear the Way

Final Thoughts

A message that rang true. Content that hit hard. Sales tools that did their job. SnowWolf showed up — and customers answered the cry of the wolf.

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Time to smash the status quo.
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Rise above the noise and the BS. Start a project or a conversation with us.

We Keep Good Company
Team working after hours and offsite

Time to smash the status quo.
Let's do this.

Rise above the noise and the BS. Start a project or a conversation with us.

We Keep Good Company
Team working after hours and offsite

Time to smash the status quo.
Let's do this.

Rise above the noise and the BS. Start a project or a conversation with us.

We Keep Good Company
Team working after hours and offsite
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+1 (573) 334 7410

We never met a problem we didn’t want to take head on. Throw it at us.

© 2025. All rights reserved.

Energized by the Mighty Mississippi. Built for brands everywhere.

Central Timezone

Not Sick of Us Yet?

We knew you were with us. Sign up for our newsletter to hear more.

We won’t wreck your inbox. No spam. Just here to provoke thoughts.

Offline

1610 N. Kingshighway St. Suite 300 Cape Girardeau, MO 63701
+1 (573) 334 7410

We never met a problem we didn’t want to take head on. Throw it at us.

© 2025. All rights reserved.

Energized by the Mighty Mississippi. Built for brands everywhere.

Central Timezone

Not Sick of Us Yet?

We knew you were with us. Sign up for our newsletter to hear more.

We won’t wreck your inbox. No spam. Just here to provoke thoughts.

Offline

1610 N. Kingshighway St. Suite 300 Cape Girardeau, MO 63701
+1 (573) 334 7410

We never met a problem we didn’t want to take head on. Throw it at us.

© 2025. All rights reserved.