Working with Industry Alphas
Beast-Mode Marketing
Branding
Audience Identification
Messaging
Visual Media
Digital Campaign
Clear the Way
Working with Industry Alphas
When we work with a true original in the industry, we understand the assignment: plow ahead and stay sharp.
Client
SnowWolf
Released
Timeframe
During Heavy Snow
Project Type
Beast-Mode Marketing
Key Highlights
Night Photoshoot Brand Positioning Asset Library Sales Support Strategy Product Branding Evolution
Clear the Way
Overview
SnowWolf doesn’t just build plows — they build machines engineered for dominance. The original AutoWing, the beastly Freedom series — every product is designed to move more snow, faster. Our job? Match their pace and their hunger, no matter the conditions.
Clear the Way
The Challenge
When the 2020 shutdown stalled their expansion plans, SnowWolf needed a new strategy to break into dealer networks and stay top-of-mind. The challenge: turn cold leads into red-hot demand.
Clear the Way
The Solution
In a category obsessed with spec sheets, we saw something better — simplicity. “Clear the Way” tapped into what small operators really want: a plow that works hard and works fast to save them money. We backed it with testimonial decals, scroll-stopping video, social content, and a bite-sized sales kit that made choosing SnowWolf a no-brainer.
Clear the Way
Clear the Way
Cold Shoot, Hot Pics.
Even in coveralls, our team didn’t let the snow slow them down. From sunset to sunrise, in sub-freezing temps, we delivered big and set the brand up with a killer library that’s still driving value years later.
It snowed all night. We loved every flake.
Frozen fingers. Hearts warmed by amazing visuals.
All in a night’s work.
